Kerry Fitzmaurice is a seasoned marketing strategist and successful entrepreneur with a proven track record of building and scaling brands across diverse industries. Her career spans from leading campaigns for global powerhouses at top advertising agencies—including 72andSunny, Mother, and McKinney—where she worked with BMW, Target, CarMax, Bugaboo, Madewell, Mercedes-Benz Fashion Week, Tupperware, The Container Store, and ABInBev.

As the founder of Unlock PR, Kerry established herself as a force in the lifestyle, fashion, beauty, and baby products sectors, successfully launching and scaling multiple brands including ventures with actress Lindsay Lohan and the Kardashians. Her expertise in brand building and strategic growth led her to her role as founder and CEO of Pure Grit Hospitality Group, a plant-based enterprise based in New York City. Her innovative approach to plant-based dining and sustainable business practices has garnered attention from major media outlets including The New York Times, Harper's Bazaar, Goop, FOX, and ABC News.

Kerry's unique perspective combines analytical thinking from her Yale and University of Michigan education with hands-on entrepreneurial experience. Her background spans environmental policy at the EPA to executive roles in advertising, giving her a comprehensive understanding of both sustainability and brand building. This diverse expertise allows her to deliver innovative marketing solutions that drive business growth while aligning with contemporary values.